Merida is one of the leading bicycle brands in the world. A lot of people in 80 countries around the world ride Merida every day, but the story of Merida boss Ike Tseng creating the Merida bicycle brand with national pride is not known by many people.
Ike Tseng was born in Yuanlin Town, Changhua District, Taiwan (China). Ike Tseng, an intelligent, endless passion for bicycles, started his career in the bicycle market by applying for a well-known bicycle shop. in Taiwan. In the early 70s of the twentieth century, Ike Tseng had a trip to America, when he happened to see a note posted on the front of a bicycle shop: “Not accepting to repair any Taiwanese bicycle because The quality is too poor ”.
As a Taiwanese, a bicycle enthusiast whose motto is “Move with passion and courage”, Ike Tseng feels hurt for his self-esteem, but at the same time he looks out the potential direction. power for Taiwanese bicycles. Returning home, Ike Tseng intends to produce high quality bicycles, perfect in style and quality, one day bringing the famous Taiwanese bicycle brand to the market. international bicycle.
Ike Tseng started to realize his great dream by establishing Merida, specializing in manufacturing high quality bicycle parts and accessories for domestic and foreign bicycle companies.
With the right direction, accurate and quality products from the smallest details, Ike Tseng quickly turned Merida into one of the most respected bicycle manufacturing companies in Taiwan, producing parts. High quality bicycles for foreign market.
1988 marked a turning point in Ike Tseng’s career when Merida officially launched the “Made in Taiwan” Merida bicycle market. At Merida, every bicycle is born the brainchild of thousands of employees, so even the smallest details on a bike are carefully cared for the production of stylish bicycles. ways, class, high quality, bringing the most comfortable and enjoyable experience for users.
To create the perfect bike, Ike Tseng established Merida Bicycle Research and Development Center in Germany. In addition to inheriting experience, Merida researchers and designers regularly consult users, test new cars with drivers who rank high to consult.
Even after using it for a while, Merida researchers continue to collect the opinions of riders to fix the car. This process continues until the professional riders, designers feel satisfied and the quality of the car can not be improved further.
Merida bicycles are certified to the most stringent quality standards of Europe and North America, being the best-selling bicycle brand in Europe and North America. Merida Biking Team Multida mountain bike team of Merida won more than 30 World Cups, 15 world championship titles, 15 national and European championship titles, Olympic gold and silver medals … Merida is the only bicycle company Most have a global warranty system – no knockoffs.
